Supply: Leon Bennett / Getty
On Friday (Nov. 4), MSNBC seemingly out of the blue introduced that it will not be renewing its contract with Tiffany Cross. Regardless of the achieved Black lady’s robust ranking for her weekend present, The Cross Connection, the information outlet selecting to chop ties along with her simply earlier than midterm elections has Black Twitter calling out the jig.
Selection reviews that Cross’ manufacturing employees was notified of the choice on Friday morning. Reportedly, MSNBC, which is owned by NBCUniversal, determined to not renew her contract after two years, instantly.
In case you comply with Cross whether or not on tv or social media, you already know she’s not one to mince phrases. Apparently, this brought on concern with the MSNBC higher-ups regardless of robust scores that embrace the present reporting a 32% improve in viewership among the many 25-54 demographic within the first quarter of 2022.
Per Selection:
There was hypothesis that Cross’ relationship with MSNBC was turning into frayed, in accordance with two of those individuals, with executives on the community rising involved concerning the anchor’s willingness to handle statements made by cable-news hosts on different networks and indulging in commentary executives felt didn’t meet the requirements of MSNBC or NBC Information.
Lately, Cross had refused to again down in “feuds” with conservative blowhards like Blackface skilled Megan Kelly and racist superhero Tucker Carlson from FOX Information. However, early hypothesis is that it was Cross’ latest look on Charlamagne Tha God’s Comedy Central speak present, Hell of a Week with Charlemagne, that sparked her ouster.
“Florida actually appears to be like just like the d*ck of the nation, so let’s do away with Florida,” stated Cross when requested what state may Dems afford to lose throughout “One’s Gotta Go” phase on midterm elections. “Let’s castrate Florida.” In case you watch your complete phase, Cross kicked nothing however details about Ron DeSantis and his fixed tomfoolery. Fact hurts?
In one other portion of the present, Cross addressed the GOP’s transfer to right-wing extremism when discussing the assault of Nancy Pelosi’s husband and in addition famous that FOX Information is a propaganda community when fellow panelists Joe Coscarelli tried to equate the model with MSNBC. Paradoxically, that didn’t cease the latter from basically firing her.
Cross issued a press release on Friday night. “I’m disheartened to be taught of MSNBC’s resolution to cancel my present, ‘The Cross Connection,’ at such a vital time — 4 days earlier than the midterm elections,” stated Cross noting her exhibits good scores. “And we have been intentional about centering marginalized voices of the rising majority — from all communities of colour.”
She added, “Contemporary off the heels of a ‘racial reckoning,’ as so many have referred to as it, we see that with progress there may be at all times backlash,” stated Cross. “With a profession in media spanning twenty years from CNN to BET and MSNBC, I’ve not solely navigated newsrooms however constructed them as effectively. With a quickly altering media panorama, I sit up for sustaining a platform that continues to mirror the altering demographics of the nation.”
Learn her complete assertion beneath. Try Black Twitter robust response to the jig, with many fellow journalists of colour rallying to help her, within the gallery.
